7.29.2011


Vans introduces its new custom boardshort program in conjunction with Shortomatic. Vans Powered by Shortomatic allows one to design their own version of Vans’s popular Era Classic boardshorts, choosing from an array of 16 colors, six customizable patterns and four vintage prints, plus a rotating limited edition artist print kicked off by the legendary Neil Blender. Inspired by Vans’s classic Era shoe, the Vans by Shortomatic Era includes the features surfers want with a unique 14% 4-way stretch material that’s lightweight, quick dry and anti-chafe. Vans by Shortomatic offers leg length options and the ability to ID the inner tongue of the shorts as well as to add a replica vintage Vans patch. Handmade locally in Santa Monica, the custom shorts start at $99 USD and are dispatched within two weeks of the order.